As soon as you begin working with WordPress you will find that the basic framework is quite limited. Luckily, the platform has thousands of themes and plugins that can extend its functionality to fit most of the regular users needs.
Once you have selected the theme that matches your content (I tend to go for WooThemes and ThemeForest when building sites for customers) it's time to take a look at the plugins.
The following article makes some good recommendations about what plugins are necessary in today's day and age, enjoy!
Whatever your theme I would advocate installing two WordPress Search engine optimization Plugins as a minimum:
Site Map
Install a plugin to produce and sustain a internet site map aimed at the search engines. “Google XML Sitemaps” is a excellent choice which, regardless of its name, will also help Bing and Yahoo. This plugin will enable the search engine spiders to uncover all your pages and posts and will get them indexed as rapidly as achievable.
General Search engine optimization Plugin
Perhaps the most well-known of these general WordPress Search engine optimisation plugins is “All In 1 Search engine marketing Pack”. You can simply install it with the default settings and all you have to do is enter the meta data for the Home Page (i.e. the text that will appear in the search results). The plugin also adds the potential to enter the meta information manually on each post/page. Whilst the default settings are ok, at some point it will be really worth understanding what the plugin is doing (such as stopping the indexing of duplicate content) as some adjustments of the settings could be useful.
One more general plugin is the Platinum Search engine marketing Plugin. This is similar to All In 1 Search engine optimisation Pack but has some much more advanced characteristics. Which 1 you choose depends on how deeply you intend to get into Seo.
The moment you have installed these two plugins there is a wide range of others which you can install as well which address certain elements of Search engine marketing. The following are just two examples:
Search engine optimization Slugs
One particular of the simplest WordPress Search engine optimisation Plugins that you just install and leave to perform. It consists of a list of typical words which it removes from a page/post title when producing the URL. This makes the URL search engine friendly as the keyword is a lot more obvious.
Seo Smart Links
The aim with this plugin is the automatic generation of hyperlinks each internal and external. You can define your own keywords and phrases and URLs for the link as properly as controlling, amongst other points, how a lot of links are created.
Whilst these WordPress Search engine marketing Plugins are quite great it is critical not to forget that content is the most important aspect of on page Search engine marketing. A web site requirements good, special content material which is added to on an ongoing basis. This material must also be optimised for the search engines, which means that you need to structure your pages/posts close to a keyword. There is a plugin to help with this:
SEOPressor
Rather than helping setup the web site for Seo purposes like most WordPress Search engine optimization plugins this 1 runs when a page/post is saved and analyses it for Search engine marketing purposes. The result is presented as a percentage (the greater the better) with suggestions.
In addition to those, I would also add "All in one SEO pack" and "W3 Total Cache". The first one optimizes post and pages for maximum SEO benefit and the second one works on improving the performance of your site. Happy blogging!